Review of Hong Kong International Lighting Fair, Spring & Autumn, 2014-2015, China

The Hong Kong International Lighting Fair is a strong trading platform with a global reputation. Organised by the Hong Kong Trade Development Council, the fair showcasing latest lighting merchandises to global buyers, offering global buyers an exclusive sourcing platform for all finished lighting products, parts and accessories.

The fairs represent the world’s largest lighting marketplace. showcase global interior design trends, smart lighting products, eco-friendly solutions and more. Global brands at the forefront of interior lighting design, outdoor lighting technology, street lighting and customised solutions for every industry from horticulture to mining.

From residential and commercial lighting products to technical and smart lighting solutions, the HKTDC Hong Kong International Lighting Fair illuminate a world of business opportunities for global buyers. The famed Hall of Aurora continue to provide an elegant and extraordinary setting for top-notch brands around the globe to showcase their high-quality lighting fixtures and solutions. The Smart Lighting & Solutions Zone return to showcase advanced lighting systems, remote control and smart lighting solutions.

The Outdoor & Tech Light Expo boasts a wide range of lighting equipment dedicated to commercial/industrial use, providing an efficient one-stop sourcing platform for buyers. In parallel with the smart home lighting trend, the demand for smart public lighting systems is also on the rise.

The exhibition is held twice a year, the spring edition staged at the Hong Kong Convention and Exhibition Centre, this premier industry sourcing platform unveils the latest technology from smart lighting & solutions, commercial lighting, LED lighting to residential lighting.

As the autumn edition, host together with Hong Kong International Outdoor and Tech Light Expo at AsiaWorld-Expo to feature the latest outdoor lighting systems, industrial lighting products and smart city solutions.

Hong Kong International Lighting Fair 2015 Spring Edition
The 7th HKTDC Hong Kong International Lighting Fair (Spring Edition) allows international buyers and exhibitors to explore partnerships while providing an excellent platform to promote business and update the latest market developments. The Fair staged from 6-9 April at the Hong Kong Convention and Exhibition Centre. Over 1,100 exhibitors from 11 countries and regions was participate in this four-day event. New exhibitors from Germany, Hungary, Russia, the Netherlands and the United Kingdom are taking part for the first time.

A number of thematic zones cater to differing merchandising needs of global buyers by facilitating the sourcing of marvellous lighting fixtures. Hall of Aurora is dedicated to renowned brands, such as Ervan, Ford, Gentos, TCL and Viribright. Some 240 lighting brands from different countries and regions are featuring their new and exciting products in this zone. Other highlighted zones include World of Professional & Industrial Lighting, Avenue of Chandeliers, LED & Green Lighting, Advertising Display Lighting, Avenue of Inspiration and Small-Order Zone.

Catering to rising demand, World of Professional & Industrial Lighting make its debut in the 2015 fair. It covers a broad range of products including stage lights, emergency and safety lights, architectural lighting, hospital lighting and other situation-specific applications, with LED options. Avenue of Chandeliers is still a favoured zone by buyers as they look for new and exciting interpretations as well as the classic chandeliers which never go out of fashion.

The fair offers global buyers a one-stop-shop for sourcing all finished products, parts and components. A great variety of merchandise be showcased at different theme zones which enhance business opportunities for visitors and industry players, such as Hall of Aurora, LED & Green Lighting, Advertising Display Lighting and Avenue of Inspiration.

Lighting fixture design is not just for illumination – it also creates a more comfortable environment and is a key element to forge a smart home. Mipow Limited (booth no.: 1E-D02) exhibits PLAYBULB™ color, a Bluetooth® Smart LED speaker light bulb that allows streaming and listening to music / audio from most Bluetooth-enabled devices. PLAYBULB™ app enables the lighting mode, brightness and volume of this LED light bulb to be controlled by smart devices.

Ionic LED desk lamp of Vincent Raya Co., Ltd (booth no.: 3C-D15) features built-in air ionizers to provide a bright and clean environment. Air ionizers purify polluted air by removing allergens and dust particles and neutralising odours from pets, cigarettes and other unpleasant smells. There are four modes of LED light to choose from: office, reading, sleeping and relax. Choices of light colours are from natural to cool white or a mix. Sliding to dim saves energy.

Smart devices are dedicated to making life more convenient and more entertaining. K Power Co., Ltd. (booth no.: 1C-C12) showcases Look Smart, a singing smart LED light. It features various types of colors with multiple lighting functions, including in waves, sequential, flash, etc. Users can simply change lighting modes, and control colors and patterns by music or singing through the App. Look Smart LED light creates a festive ambience both inside and outside of homes, cafes and restaurants at any time.

3D printing technology is changing rapidly. High-precision 3D printing technology enables more diversified and sophisticated products to be manufactured nowadays. MatchHere Hong Kong Limited (booth no.: 1C-C13) offers a 3D lamp shade printing service. It is a one-stop solution from ideas creation to delivery of an actual product. MatchHere has self-owned, industry-level 3D printers. The design can be tailor-made to meet each customer’s requirements. The company can maintain low manufacturing cost for complex designs.

A number of notable activities are running through the fair period, including seminar, buyer forums, exhibitor forum, etc. A highlighted event is the Asian Lighting Forum co-organising with Hong Kong Institution of Engineers and Hong Kong Electronics & Technologies Association. Prominent experts and professional organisations, including Philips, Intertek, Hong Kong Airport Authority and Hong Kong Housing Authority, gather to exchange views on global market trends on lighting product development and commercial/technical lighting applications.

In order to enhance the quality of Hong Kong lighting products and encourage new ideas, HKTDC has organised the 8th Hong Kong Lighting Design Competition as a concurrent event of the Lighting Fair (Spring Edition) 2015. The theme of this year’s competition is “enlightenment”, which aims to showcase the beauty of light. Through light, people see the hope which lies within and the many ways in which light enriches their lives. Contestant’s designs should portray the meaning of light.

Hong Kong International Lighting Fair 2015 Autumn Edition
The 17th HKTDC Hong Kong International Lighting Fair (Autumn Edition) held at the Hong Kong Convention and Exhibition Centre from 27-30 October 2015. The fair attracts over 2530 exhibitors from 38 countries and regions. New exhibitors from Chile, Cyprus, Saudi Arabia, Seychelles, and the UAE are participating for the first time. LFAE is an ideal marketplace for global buyers and exhibitors to exchange views on global lighting trend and to discuss business.

Hall of Aurora provides an elegant space for branded collections of eye-catching, high quality lighting fixtures. With an increasingly affluent and sophisticated consumer base in emerging markets, such products are seeing growing demand. Interior designers and architects, as well as fashion-forward retailers can find new and trendy lighting products. Leading brands taking part in the zone include BJB, Citizen, EGLO, Ford, Fulham, Fumagalli, Neo-Neon, Philips, Seoul Semiconductor, Viribright and many more.

Smart Lighting & Solutions Zone be offering state-of-the-art technology for smart homes, offices and commercial premises. Remote-controlled lighting is no longer a futuristic dream but a contemporary demand. Exhibited products include switch/control panels and tailor-made smart lighting solution packages.

The latest lighting products are showcased in dedicated zones for buyers to navigate with ease. Highlighted zones include Hall of Aurora, LED & Green Lighting, Commercial Lighting, Smart Lighting & Solutions, Household Lighting and Small-Order Zone, offering innovative yet practical lighting designs and customized lighting solutions.

Energy saving solution has long been one of the world’s key concerns towards environment conservation. Many lighting manufacturers develop their products with innovative ideas to cope with this green concept.

Other zones highlights in 2015 include Advertising Lighting Zone, Household Lighting and Avenue of Inspiration. Related product zones are grouped together in the fairground to facilitate buyers to find first-choice exhibitors easily and efficiently.

Nokero International Limited (Booth No: 1C-D34) produces a safe, affordable and environmentally-friendly product, N222 Solar Light Bulb with Phone Charger. Especially designed for the developing world, it is one of the most advanced solar products in the market. It is ideal for off-grid lighting and can charge both flip and bar phones commonly found in the developing world. It also comes with yellow lens that do not attract insects and red lens that help with night vision.

AZ E-Lite (HK) Limited (Booth No. 5B-C02) presents the Mono LED Lamp. It is dimmable at a touch and removable from its base. It can be doubled up as mood lighting for living room or table lighting for romantic al fresco dining. It is built to last with life span of up to 25,000 hours. With built-in Qi wireless charging technology, the user may charge the MONO Lamp as well as Qi-enabled smartphones simply by placing them on the lamp base.

Apart from Energy saving solutions, the development of smart lighting technology is also increasingly mature. For instance, the German Exhibitor, Vossloh-Schwabe Deutschland Gmbh (Booth No. 1B-C10) features The LiCS Light Management System, which is a network series developed to link multiple Light Controllers together. They are networked via TCP/IP and centrally accessible by a server. The great advantage of the system lies in the almost unlimited integration of control devices including PCS, laptops, tablets or smartphones. They can be easily integrated to configure or control the luminaires.

Neonlite Electronic & Lighting (HK) Limited (Booth No. 1D-B02) launches INGENIUM® BLU Smart Lighting Solution Series. It is a brand-new series of Bluetooth enabled LED lamps, which utilizes Bluetooth 4.0 technology. Suitable for small areas with up to 10 meters of coverage, the value-added functions include turning on and off the lights, dimming, programmed scene setting, grouping of lamps for easier control, pre-set of time etc. The user can simply install MEGAMAN® Bluetooth LED lamps, download INGENIUM® BLU App and gain access to lighting control through the smart device.

The fair also feature a range of seminars that explore key issues affecting the lighting industry, with influential speakers sharing their expertise and insights on the latest technologies and designs in the marketplace. Also, My Favourite Lighting Products 2015 return this year promoting innovative and creative lighting product designs. Award winning entries be showcased throughout the fair period.

The lighting industry is closely aligned with the building materials and hardware industry. Lighting products are not just for illumination, but also a key element in architectural design. The “World of Outdoor Lighting & Lighting Accessories” being staged alongside the Building and Hardware Fair help attract more exhibitors and encourage them to showcase a great variety of high-quality exhibits and related services. Buyers, from the building and construction industry such as real estate developers and architects can source building hardware products and services together with related lighting fixtures at the same time. This new arrangement generate a synergistic effect and create cross-sector collaboration opportunities.

Hong Kong International Lighting Fair 2014 Spring Edition
The sixth edition of the Hong Kong International Lighting Fair Spring Edition last from April 6-9 2014 at the Hong Kong Convention and Exhibition Centre. With record-breaking participation, the fair assemble more than 1,000 exhibitors from 13 countries and regions, who display diverse and creative lighting products with trend-setting elements or innovative design, catering to both the consumer and the commercial markets.

The Spring edition is characterised by its product diversity. According to products’ functionality, the fair is carefully sectioned into a number of product zones, such as the World of Chandeliers, Display World, Commercial Lighting, Technical & Outdoor Lighting, Decorative Lighting, Lighting Accessories, Parts & Components, etc.

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In a technology-driven market with a rising consciousness of environmental protection, energy-efficient lighting and sustainable lighting products are in high demand. With continuing demand for eco-friendly and longer-life LED lighting products, Hall of LED & Green Lighting is a must-go zone to source discrete LED components, modules or ready-to-install products. Safety and the correct use of lighting products are highest priority, and then come energy efficiency and design. International brands have earned their reputation and popularity through product reliability and innovation.

For the first time, Malaysia and Jiangmen from the Chinese mainland are among the show’s group pavilions, leveraging on the trading platform to connect with global buyers. The fair presents a variety of the latest lighting products in a sectorised format. Established zones include Hall of Aurora, World of LED & Green Lighting, Business of IP Zone, Commercial Lighting, Decorative Lighting, Display World, Lighting Accessories, Parts & Components, Technical & Outdoor Lighting, Trade Services and Publications and World of Chandeliers while the debut zone is Avenue of Inspiration.

Advancements in green technology provide energy-saving solutions to users as well as protecting the environment. MRC Technology International Limited highlight its advertising light box with patented green lighting technology which reduces energy consumption by over 80% compared to conventional light box with fluorescent tubes. The products meet US LEED standard with high CRI over 90 which provides high colour revivification degree, and the unique distribution of light evenly enhances illumination quality, display performance.

The multi-purpose decorative LED light by Sunsi Australia Power Energy Ltd uses nanotechnology, which allows high wattage and bright lumens with superior heat dissipation in a light structure. Its high quality driver ensures no flickering and no weariness to human eyes under prolonged exposure.

Buyers and visitors who are hungry for functional lighting supplies not be disappointed. Flex Boxlight Co Ltd showcase the Window LED screen with excellent visual effect. The thin and crystal-like materials of the product provide a high-end display image, which is ideal for video display on an outdoor facade, that is highly effective for advertising and marketing purpose.

The patented motion sensor LED bulb presented by Acrox Technologies Co Ltd can detect movement from a distance of four metres and above with a wide sensing angle of 120 degrees. It is also dimmable from 1-100% to create the ideal ambience at home.

Buyers looking for new designs should not miss the design table lamp and floor lamp by Dreambox (HK) Ltd at Decorative Lighting zone. The products are made with biodegradable and eco-friendly materials to support green living as well as to encourage a simple lifestyle with natural and fresh design.

Shaped like a water drop, the RIPPLE lamp from Next Generation Lighting Source Co Ltd is designed to float and exposed on water. The sophisticated colour is suitable for indoor and outdoor use, bringing an exceptional style and relaxed ambience.

For the 2014 fair, the 7th Hong Kong Lighting Design Competition with the theme of Blossom Blooms this year encourages contestants to blend aesthetic impressions and emphasise on originality and functionality to showcase the vibrancy and liveliness of Spring through their innovative lighting designs; winning pieces be on display during the fair.

Hong Kong International Lighting Fair 2014 Autumn Edition
This year, the Hong Kong International Lighting Fair (Autumn Edition) showcases more than 2,500 exhibitors from 37 countries and regions, including Lithuania, Mexico, and Portugal participating for the first time. Introducing the latest technology, concepts and design for lighting products, there are various product zones including LED & Green Lighting, Smart Lighting & Solutions and the Advertising Lighting zone.

The fair offers a one-stop-shop for merchandising needs of all finished products, parts and components for global buyers. Highlights include the LED & Green Lighting Zone showcasing LED, energy-saving and other environmentally friendly products, which is expected to attract more than 800 exhibitors, offering green products to meet international sustainability requirements. The Hall of Aurora demonstrates the power of branding by housing top quality branded collections; participating brands include BJB, Citizen, CREE, EGLO, Ford, Fulham, Fumagalli, Megaman, Neo-Neon, Philips, Seoul Semiconductor, Viribright and many more.

The fair also serve as an information exchange platform, where participants can keep up to date with market intelligence, the latest technological developments and regulatory updates through a series of seminars addressing key issues of the lighting industry. My Favourite Lighting Products Awards return and promote quality, innovative and stylish designed lighting products at the fair in three categories: Architectural/Commercial Lighting, Decorative Household Lighting and Outdoor Lighting. Winning products be showcased throughout the fair period.

In a technology-driven market with a rising consciousness of environmental protection, energy-efficient lighting and sustainable lighting products are in high demand. In view of environmental concerns, lighting products of high energy efficiency and long lifetime are in demand. Decorative lighting is not limited to seasonal item sets but also includes domestic lighting products, such as track lights, linear lights and spotlights of different novelty designs. Another significant development in the industry is the boom of the DIY (do-it-yourself) market, so a wide range of hardware items and parts are offered for DIY purposes.

The latest lighting products are showcased in dedicated zones for buyers to navigate with ease. They include Hall of Aurora, LED & Green Lighting, Advertising Lighting, Smart Lighting & Solutions and Small-Order Zone, offering innovative yet practical lighting designs, customized lighting solutions, and eco-friendly lighting products, delivering smart living ideas. The Hall of Aurora returns with over 490 reputable worldwide brands’ lighting collections, including CREE, MEGAMAN, Neo-neon, Panasonic and Philips.

Advertising Lighting Zone has taken off as one of the few places where buyers can see a concentration of products related to display, advertising and marketing. Exhibitors of light boxes, display panels, signage and other advertising-related lighting shine to advantage in this zone; whereas Smart Lighting & Solutions Zone showcases the use of technology to save time and energy, such as switch/control panels. Manufacturers who tailor smart lighting solution packages find an ideal platform here.

Other theme zones including Advertising Lighting Zone, Commercial Lighting Zone, Household Lighting Zone, Lighting Accessories, Parts & Components Zone, Outdoor Lighting Zone – allow buyers to target exhibitors offering lighting products of their choice and source from specialist suppliers grouped together.

One of the world’s key concerns nowadays is energy saving solution. Many lighting manufacturers are developing their products to cope with this green concept. NanoGrid Limited (Booth No. 5B-C33) is one of them. Their innovative “Nanoleaf Bloom” is the world’s first light bulb that dims without a dimmer switch. With a special dimming feature built in, its brightness can be adjusted with any regular household lighting switch. This way, the household can maximise their energy saving capacity anywhere at home. In addition, the light bulb uses 0.5 watts only in night mode, which save costs and energy.

The development of energy saving and smart lighting technologies is increasingly mature. Neonlite Electronic & Lighting (HK) Limited (Booth No. 1D-B02) launch Megaman INGENIUM Smart Lighting Solutions at the fair. INGENIUM BLU is ideal for those looking for an affordable Bluetooth controlled LED retrofit. Suitable for small areas with up to 10 metres of coverage, the functions include programmed scene setting, pre-set of time etc. INGENIUM RF Solution is a scalable RF-based dimming solution which fit for larger installations. The Solutions offer guaranteed compatibility with the latest in MEGAMAN LED lamp technology.

Not only energy saving is important, products that are applicable to all weather, foggy and rainy weather in particular, is also noteworthy. With its unique technology, MRC Technology International Limited (Booth No. 1B-E26)’s Bigfoot2 Green Energy-Saving Lightbox DIY System is an innovative patented technology, designed to reduce energy consumption by 60-80% while enhancing illumination quality with even light distribution and amazing display performance. All materials are recyclable, zero pollution and zero waste, reaching the objectives of energy conservation and emissions reduction.

Thanks to the advanced technology, the combination of LED and filament light bulb is made possible! Super Trend Lighting (Group) Limited (Booth No. 1C-F02) produces an innovative filament type LED bulb with classic GLS, candle and reflector shapes. Compared with other LEDs, it delivers natural lighting distribution that is more similar to a normal incandescent light. With its special structure, it offers functional cost-effective lighting solution of high luminous efficiency which reaches the highest energy efficiency class of A++.

A series of seminars be organised, covering the prospects for the global lighting market, the latest standards and requirements for LED products, Hong Kong’s accredited testing and certification service for the industry, and the latest trends and business opportunities in various markets. Additionally, “My Favourite Lighting Products Award 2014” continues this year, with three categories: Architectural/Commercial Lighting, Decorative Household Lighting, and Outdoor Lighting.

Market trends
The Hong Kong International Lighting Fair boasts a wide range of lighting equipment dedicated to commercial/industrial use, providing an efficient one-stop sourcing platform for buyers. In parallel with the smart home lighting trend, the demand for smart public lighting systems is also on the rise.

The lighting industry and the building material and hardware industry are closely related to each other as lighting is a key element in building design. Buyers such as real estate developers, contractors, engineering companies and construction companies can now look for related lighting solutions when they are sourcing building materials and hardware products and services. So the fairs create synergies and more cross-sector business opportunities for the industries involved.

In regard of the product trend, the lighting DIY market is booming than ever, particularly in North America and Western Europe. Decorative items are no longer limited to Christmas lighting but a variety of domestic lighting products, such as track lights, linear lights, spotlights of novelty designs are included.

Another trend for the industry is highly linked with environmental concerns. A number of brands and manufacturers offered an array of trendy LED lighting products that are attractive to buyers from different markets.

Lighting products of higher energy efficiency and longer lifetime are preferable. On one hand, many countries, including Australia, the EU, the US, and the Chinese mainland have already phased out imports and sale of most incandescent light bulbs. On the other hand, energy-efficient items such as integrated electronic compact fluorescent lamps and LED lamps and lighting apparatus are in demand.

With the rapid advance of technology, all types of products are becoming more “intelligent”, so much so that smart city/smart homes have become a major focus of future technological development. Household lighting systems that are compatible with or can be controlled by smart phone/tablet application and smart lighting systems primarily with energy-saving purpose for household/industrial/ commercial purposes would have the most potential.

Smart lighting technology has seen rapid development in recent years. Simple automatic lighting has evolved into today’s IoT lighting systems that are energy-efficient, beautifully designed and easy to manage. Even as uncertainty continues to loom over the global economy, the growing trend for smarter lighting has not dimmed, and orders for smart lighting products have continued to grow.

As for the future development, smart lighting system on the advent of the Internet of Things (IoT), the technology to connect different devices and appliances at home, lighting apparatus as well as mobile devices by a smart platform, shapes the trend of smart living style.

HKTDC
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong’s trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via trade publications, research reports and digital channels.

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